Archive for September, 2004

New Internet Marketing Forum – eBusiness Formula

By Alice Seba On September 29, 2004
Alice Seba

My friend, Kevin Robb has started a new Internet marketing forum at eBusiness Formula. You can discuss all kinds of Internet marketing topics, submit your reprint articles and even post your product reviews.

Be sure to check out the forum and sign up for Kevin’s Internet Marketing newsletter while you’re there. Kevin’s always got some great bits of wisdom. ;)


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Free Teleseminar TONIGHT – Creating Passive Income with Lynn Terry

By Alice Seba On September 28, 2004
Alice Seba

Lynn Terry is one of the featured speakers at the Power Moms Cruise and we’re “kidnapping” her for one hour and making her share some of her passive income secrets…for free..and tonight:

Creating Passive Income: Work Smarter Instead of Harder, And Free Yourself Up To Spend More Quality Time With Your Family!

Date: Tuesday, September 28, 2004Speaker: Lynn Terry of Self Starters Weekly TipsTime: 6 PM PST / 9 PM EST

Join Lynn (Self Starters Weekly Tips), Kelly McCausey and Alice Seba for an information packed hour on creating an income that keeps coming even when you have to be away from your business. Lynn will teach you how to acquire multiple streams of income and shows you that you don’t have to be an Internet Marketing guru to accomplish this.

This call is strictly limited to 100 participants. Sign up for Lynn Terry’s call.


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You Know You’re Really Busy Working When…

By Alice Seba On September 28, 2004
Alice Seba

…you say something like this:

Late Sunday night, I emailed Ali (Alexandria K. Brown – The Ezine Queen) for some details about her free teleseminar she’s doing next week. I like to catch up on work on Sunday nights and thought she’d have the email waiting for when started work on Monday.

At about 10 PM last night (Monday night), Ali writes back to me and says, “Sorry, I’m going to start working on this as soon as possible. It’s been a crazy week.”

Well, I had to chuckle because I kind of felt the same “craziness”. I wrote back to her and said, “You know it’s only Monday, right?”

So, she writes back and says she was so busy, she really didn’t realize that it was only Monday! Anybody else have week’s like this?


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Please Help My Baby : She Doesn’t Get Enough Attention

By Alice Seba On September 25, 2004
Alice Seba

In June of this year, I started the Web Writing Profit Forum with good intentions. But a couple weeks later, I went to Fred Gleeck’s Publishing Profits Seminar and started a new road in my virtual empire (hee hee). I launched a membership site that is doing great; am currently promoting an Internet marketing seminar for work at home moms; and am just inches away from launching 2 new info products.

Add to that, I’m working on another membership site (T.B.A.) and a couple other blogging-related projects. SOOOOO— SHEESH, I’ve been swamped!

But really, everything I’ve been doing all comes back to my love of writing (& making money from it!), which is the reason I started Web Writing Profit anyway. The site actually gets about 100 visitors a day with very little effort…but there’s not much discussion because most of my moderators and I are not active there. SOOOOO…it’s time for a change. I have commited to posting more frequently and engaging people in conversation and will be be working on a plan with my moderators.

I hope you’ll join me. And good news! I just installed an RSS feed for the forum…so there’s no more reason to keep up. If you love writing…I’ll see you there!


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Apprentice: Donald Trump to be Sued for Discrimination?

By Alice Seba On September 24, 2004
Alice Seba

I admit that Stacy is very irritating and exhibited some strange behaviour, but isn’t it illegal to discriminate and FIRE someone who might be mentally ill? Hmmmm…I think Trump should have consulted the legal department before making this decision.


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Wanna Direct Response? Make a Direct Response Sales Letter

By Alice Seba On September 24, 2004
Alice Seba

You know, everyone complains about those long scrolling sales letters and I have done my share of complaining in the past. But the fact is…these letters work and I have used them for my products with great success.

Well, today I had my own experience with a “traditional” website that was selling a single product and had a bunch of different pages on it. I got really frustrated because I had to HUNT for the information I was looking for. So, I left the website without buying even though I had my credit card ready and in hand. Call me your typical, lazy and “anti-clicking” website visitor. :(

Now, someone could argue that the website just wasn’t set up properly…but I don’t know. If you don’t lay out all the information for the people in one place, you just aren’t going to get that “DIRECT RESPONSE” you are looking for. In a sales letter…you give it all to visitors and they can take it or leave it. And I’m willing to bet they’ll take it more often than they will on a traditional website.

I have always appreciated what a sales letter can do for my busines…but now, I can also appreciate what it does for me as a consumer. So, what about you? Do you love or hate the sales letter?


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Telephone Calls VS. Email – What Takes Priority?

By Alice Seba On September 20, 2004
Alice Seba

kay, who else in this room thinks that email is OVERWHELMING? We get sooooo much spam and so much meaningless email, how do we keep up?

I remember about a year ago, I read an article that said that consumers expect an email response within an hour. Consumers perceive email as instantaneous and want instantaneous answers. Well, I am SOOOOOOOO glad that I’m in the B2B industry because you know what I say to instantenous email answers?——- BITE ME!

I can no longer keep up. I hire VA after VA and I still can’t keep up. If you want an instant answer from me, call me on the good ol’ fashioned telephone.

Just call me after 9 AM PST —- that’s like noon EST…so don’t call before then, OKAY?!!!

But seriously, the point of my entry is…as an entrepreneur, what kind of correspondence gets your highest priority attention? Email? Phone? Mail? Fax?

You know what it is for me? It’s telephone because these people shelled out money to talk to me…even more than a fax (which is mostly junk mail anyway). If I’m going to have a client or business associate…I’d like to know they REALLY wanted to talk to me.

But again…I’m B2B, I’m sure the answer is somewhat different for other industries. I’d love to hear your input cuz it is DRIVING me BONKERS.


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The Apprentice – Part 2 – Are These People Nuts?!

By Alice Seba On September 19, 2004
Alice Seba

I missed the first 2 episodes, but caught the 2nd episode in rerun tonight. Okay, I don’t have a business degree…I have a double major in History and Archaeology (LOL! How useful) and I think I have more business sense than these people. They were so concerned with the little details and neglected to look at the big picture.

All they had to do was sell lots of ice cream. Sounds simple to me.

- They got all caught up in the flavor, but we already know the Ciao Bella ice cream is good..why did they worry so much about what they put in it? They should have been thinking marketing from the beginning. Ever hear of vanilla ice cream?

- Am I crazy or was there pretty much no marketing plan here at all? Mosaic had a little bit of a plan by donating a small part of their profits to charity. They were in New York for goodness sakes…there must have been some public event they could have piggy backed on and then donated some money to that event.

The guys could have sold the ice cream with just their bow ties and shirts with their charity name painted across their chests and then anonymously called the media to say, “Hey, there’s these guys selling ice cream with no shirts and trying to raise money for XXXXX charity.”

I dunno…these are off the top of my head. Just my wee brain in just a few minutes. Where is the creativity?

- LOL and what’s with Ivana? I totally agree with my friend, Rae who said “What was up with Miss Ivana? First, she tries to pass off the we don’t need sex appeal shit. Don’t play the sex appeal card…WHAT?!” Ummmm….you use everything you got…and if you’ve got it you use it to your advantage. The funny thing is, they were all dressed kinda sexy anyway..so they did use that card, but disguised it as, “We’re just dressing the way we normally dress.” Come on, talk about denial.

Anyway, Mr. Trump, if you’re looking for an Historian with some business sense…you can call on me. ;)


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