The Big Guide that Got Me Started is FREE!

This is exciting news and I figured it was coming - that, or Ken Evoy would have to update the 2002 version of the ebook that massively cut my learning curves in Internet marketing.

Make Your Site Sell 2002 is completely free now. It is a HUGE guide that has helped countless people get on the right track with their Internet business. Yes, it’s from 2002 and perhaps some of the information is dated (maybe skip the search engine info), but much of the content of this Internet marketing bible is timeless, no doubt.

I hope I don’t sound like a salesman trying to pitch you like crazy. Yes, the link is an affiliate link above (if you buy other products, I get a commission), but I mention this because this guide was really crucial to me at the beginning of my online career. I was SOOOOO lucky to find it a few months into my business and I avoided so many mistakes I’ve seen others make in getting started online.

You can even see that months ago I listed Dr. Ken Evoy as one of my top 4 Internet marketing influences…and that certainly hasn’t changed.

Grab your copy of free MYSS 2002 by clicking here.

Thanks Dr. Evoy!

A Reminder - Your Loved Ones are Not to be Forgotten

It’s been just about one year since I posted my But It’s for My Family post where I admitted the distorted priorities I adapted while working in Internet marketing. A number of my blog readers posted confessions and thanked me for the reminder.

…but sometimes we forget and it’s easy to get wrapped up in business…

I’ve share a few blog entries with you from Jason “Profit” Moffat before and his crazy Internet marketing rap songs and the ugly Seba/Kern lovechild, but yesterday he posted something far more meaningful:

The Most Important Letter I Could Ever Write & I’ve Blown It

Brita Martinis - Delicious!

You might remember my blog post about the oddest and might I mention GROSSEST Brita Water Filter commercial I saw in July.

Tonight, a gentleman named Lee posted a comment about some correspondence he had with Brita about the ad. Apparently, he wasn’t impressed with their response, so he created a new ad for the company. Maybe you’ll like it (click the image to see a larger view and to read the text):

I Could Give it To You on a Silver Platter…

…but that would be lying.

As you probably know, Mila Sidman and I have a PLR content membership site. Yesterday, I emailed my mailing list to tell them we have just completed and would be adding a step-by-step guide and video to show people how to optimize their PLR articles for search engines.

Some people have asked why our articles aren’t ALREADY optimized for search engines. Well, that would be incredibly misleading of us to suggest that they are.

There’s nothing wrong with using the same content found on another website (of course some would disagree with that - I’m just going on my own experience), but if all the websites are targeting the precise keyword phrase…it would be impossible for everyone to get good rankings. The key is doing your own simple keyword research and making some minor (and I mean - minor) modifications to the article.

I mentioned something like this on my blog a little while ago when a forum member claimed PLR doesn’t work because he wasn’t “raking in” the traffic.

Now, I don’t blame the people who ask me these types of questions. In some cases, they may just not be familiar with the way search engines work or they didn’t think through the possibility.

But I do place a LOT of blame to people who SELL products that claim to hand everything to their customers on that silver platter. There is no silver platter. If you’ve had the autopilot mentality shoved down your throat, demand to have it removed!

Yes, much of your online business can run online pilot…but you’ve got to do the work to put things in place FIRST. It doesn’t matter if it’s PLR articles or any other aspect of your business…there is always some work involved.

I Got an Award!

Look at me! I got an award! Not some silly Golden Web Award, but an I Cut the Corporate Noose Award that comes with a fancy certificate and a real corporate noose that has been cut in half (i.e. a neck tie).

Thanks to Dan Reinhold of WAHumor.com for sending me this great gift. And kudos to Dan for supporting Save the Children at the same time.

The tie was from The Save the Children Collection and was designed by “Cara - Age 16″. The tie was called, “Kids View of Business” (which is very fitting) and can be viewed here.

The Death of [Insert Your Business Woe Here]

Recently, the Internet marketing world has been a-buzz with talk about the “The Death of Adsense” and the resulting, “Life After Adsense Report” by Scott Boulch. It’s no doubt, there’s 50 cents at stake for every person who signs up for the reports.
How many times have you heard someone say, “Adsense is dead” or “SEO is dead” or “Affiliate Marketing is dead”. This usually comes from people who found the method no longer working for them, usually because:

- It was the method they relied on solely for traffic/income, etc
- They aren’t patient enough to ride it out.
- They turn to the quick money-makers to make a bunch of money/traffic and when it dies they can’t figure it out.

Let’s take Scott, for example. He started out by mass-generating garbage websites to generate Adsense income. He was doing well and he made tons of cash with his 3000 crappy websites. Suddenly, his earning dropped to almost nothing. Therefore, Adsense was dead.

He has theories for the demise of Adsense and they are related to changes made to Google Adwords. However, he doesn’t let us know about how the decrease in traffic affected his income. Please, we know garbage sites don’t last forever.

When Scott decided Adsense died, I noticed a dip in my Adsense earnings. Some of this had to do with traffic and some of it had to do with how much I was being paid per click. That has pretty much stabilized in the last couple weeks and my earnings are back where they were. I admit, I was annoyed to lose that chunk of income for a short bit…but guess what, I had other things to fall back on…so I rode it out. I didn’t run off to seek another money-maker, but kept plugging along with my various income sources and traffic generation techniques.

So, here comes Scott’s new plan – something he has coined “click flipping”. If you want to read his reports and haven’t, search on Google for “death of adsense”. I’m sure you’ll find plenty of sites.

Now, I admit click flipping is an interesting advertising strategy…but that’s what it is, an advertising strategy. It also requires quite a bit of risk, cash flow and maintenance to keep up. That’s not a bad thing, but I think some people don’t realize what’s really involved. And realistically, it’s not a business in itself and is subject to the similar fluctuations as his previous business model.

His “Internet Marketing Food Chain” is baffling because he still seems to believe, after all his troubles with Adsense, that making money from paid advertising in some way is the only way to make money online (and no, I don’t mean paying for advertising and selling products – I mean directly profiting from advertising).

I do not fit into any of his food chain categories and I venture to say MOST companies doing business online, don’t fit in either. He says the higher you go up, the more risky it is, but the more money you’ll make. That’s why you don’t want to go too high up because you want to live a comfortable life with lots of free time.

I’m sorry but - making more money online doesn’t have to involve the risk he is talking about.

Please don’t get me wrong, this Scott guy is clearly a very intelligent person and has some skills to share. But don’t read his guide and think this IS the way for me to finally start making money online. It’s an advertising strategy (that carries risk and requires cashflow and maintenance) that can be PART of your Internet marketing arsenal.

For Women Again - Womens Power Summit Preview Call #1

I sent a notice to my IBMoms list about this earlier this week, but in case you missed or a woman who isn’t on that list…here’s some great info for you and it’s for TONIGHT:

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I wanted to give you a quick heads up that the Womens Power Summit will be hosting the first in a series of 4 Preview Calls designed to deliver the key strategies you need to create
more prosperity for yourself and your loved-ones, materially and spiritually.

This Wednesday, September 20 at 6:30pm PST, you’ll get a peek at this exclusive event - for business women only.

This call is designed to give you a taste of what they’ll be teaching at the Womens Power Summit 2006 event in Atlanta this October.

–> http://www.womenspowersummit.com/learnmore/jeanette/

This call is absolutely free (except any long distance fees). The guest this evening will be co-host for the event, top-notch expert and internet strategist Dr. Jeanette Cates, who will be
revealing a sure-fire method for capturing your knowledge to leverage your expertise.

I’ve known Jeanette for a couple of years now and she has always been a great source of information. I first met her at a womens-only event where she spoke about this same topic - creating profit from your knowledge. She’s the one who gave me the courage and knowledge to start doing just that for myself.

Sign up for the call here:

–> http://www.womenspowersummit.com/learnmore/jeanette/

Space is limited on the call, so please dial-in 5 minutes early to ensure your spot. And yes, we know that women are a busy bunch and if you can’t make it live, there will be a replay of the call available….so definitely get your name in.

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If you’re going to get on the call or listen to the replay, be sure to share your thoughts by using the comment link below. Jeanette always has such great and seemingly endless ideas!

Should I Invest in a Large Overhead Online Business?

Q: Hi Alice. First let me thank you for the great online letters you send out.

My question: I would like to start my own gift home based gift basket business, but I think the overhead to keep all the products is going to be overwhelming. Can you tell me what should I do? Don’t think I like the drop shippers too much……..Help!!!!!!!! [Read more]

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