August 31, 2007
Press Releases Why Bother?
Just wanted to share some recent feedback I received about my free press release tips:
“Thanks to your tips, I got a “hit” on my first self written press release. I got an e-mail interview with a local newspaper. It is just what I needed to put wind in my sails! Thank you”
Kathy Danner
www.PBandJAHM.com
I love it when a plan comes together, don’t you? Congratulations Kathy and here’s to even more positive exposure for your business.
In case you’re still wondering why press releases are important to your business, here’s just a few perks:
- More Valuable Than Advertisements.
When people see or read a story in the news, they find them more believable than commercials or ads that they know are being paid for.
- Reach Specific Markets
With a press release you can easily tweak your releases to target different publications for various groups within your market.
- Backlinks for Online Businesses
When you create a press release for online submission, you can use your keywords so that when people search for those keywords they find your press release. Plus, online press releases are an opportunity for links back to your website.
- They Are FREE!
A press release costs you nothing and in return you can gain huge publicity for you & your business. As a small business, you can’t beat affordable.
As you might now, I do have a course, perfect for online entrepreneurs that helps them start their first press release campaign. If you haven’t seen it before, definitely check it out.
If you still feel daunted about writing your own press release from scratch and don’t want to shell out hundreds of dollars for a professionally written one, we have some time in store for you at All Private Label Content coming in September. Keep your eyes peeled and ensure you’re sign up for my blog updates so you’ll know when it’s available.
August 30, 2007
Software Necessities for Online Businesses
Recently a subscriber asked…
“What suggestions do you have for absolute needs as far as software is concerned for online businesses?”
I’ve recently updated one of my FAQ’s to let you know what I think are the must-have programs for netpreneurs and you can see it here. Over the years, it seems my list gets smaller and smaller…marketing savvy seems to reign supreme over the bells and whistles.
August 29, 2007
Trying to Sell Advertising on Your Website?
I just finished sending this to my Internet Marketing Prescriptions subscribers, but in case you missed it or haven’t signed up yet, you can read it here:
——————————————————————————–
Hi there,
Recently one of my subscribers, Kathy Danner, told me she
wanted to sell advertising on her website. She wanted to know
what the difference between hits and visitors was and what she
should tell her potential advertisers.
I’ve answered that question and more on the FAQ about selling
advertising on your website. Check it out here:
http://internetmarketingsweetie.com/selling-ads.html
One last thing, if you’ve ever wondered the whole Internet
Marketing Sweetie thing came about, keep your eyes open for
another email from me this week.
Talk to you soon!
Alice Seba
Your Partner in Online Success
How Did The Internet Sweetie Get Her Start?
Q: “Hi Alice! You’ve given such great advice about being an Internet Marketing Sweetie, but how did you get started? What was it that started you on the journey to being a mentor to so many?”
How Do I Sell Advertising On My Website?
Q: How do I Sell Advertising on my website?
August 28, 2007
Ever Had One of These Days?
You can turn your ZERO stats into steady cash by trying out Mike’s program where you’ll learn secrets from some of the top affiliate marketers online. Or, simply sign up for my free affiliate marketing tips to cut your learning curve and take it easy on your budget.
August 23, 2007
Summer Slowdown Myth
It’s a little late, given it’s already August, but I often hear of people talking about the summer slow down when it comes to online business. And I recently had this discussion at Mom Masterminds, so I thought I’d bring it up.
If you face a slow down, you need to ask yourself if it’s your market or you who is slowing down? If you want your business to continue to grow during the summer months, you have to take the reins and keep pushing forward with your efforts. I honestly think a slow down in any non-seasonal business has a lot to do with the amount of time and focus you put into it. Whether that means you need to work more or you need to hire assistants to help keep the pace going, the bottom line is if you slow down, your business will more than likely do the same.
Of course, if you’re business is an online American-based winter sports equipment store, it stands to reason that you’d face a summer slow down. If you’re in a market like that, what can you do to add new products or promotions to keep things steady?
Many people who face a slow down in Summer come to the conclusion, “People just aren’t on the Internet as much in Summer.” I see no evidence to indicate that. And Google’s quarterly stats from 2006 certainly don’t show that either. More and more people are coming online ALL the time.
Every business has times when we slow down a bit, just like we have months when we soar, but it doesn’t have to be slow just because it’s summer. What do you do to keep business moving in the right direction during summer months?
August 23, 2007
Enough Tagging Me, Here’s My Meme: Balancing Home & IM
I’ve been getting tagged a lot lately and now it’s my turn to put some people on the spot. The first ever Internet Marketing Sweetie Meme is…Top 5 Tips for Balancing Home & Online Business.
Here’s mine:
1. Don’t Expect Perfection
I’m not saying that things don’t have to be done and done well, but instead realize that you can’t do everything and you can’t get it all done at once.
2. Outsourcing
Get some of the tasks that you don’t have to do or don’t like doing in your business off your plate. The relief you’ll feel knowing your business is not stalling and your family isn’t feeling left out is wonderful.
3. Turn the computer OFF completely for most of the day.
By turning the PC off unless I’m working, I don’t have the urge to jump online during the day when I need to be spending time with my family. They have my undivided attention when the computer is off and business has my undivided attention when the computer is on. I also feel more refreshed and focused when I get back on the computer.
4. Plan regular family outings.
This allows me to have no business distractions at all. I get to focus completely on my family and enjoy my time away. I get to be mom, wife…me minus the entrepreneur hat.
5. Work with the right people.
I make it a point to work with those who appreciate and share my values. Those who understand the importance of family and a personal life make my work easier and less stressful, which my family loves, just as much as I do!
Now’s the time for me to play TAGGER! So, you’re it now:
Note: If you’ve been tagged, simply use the copy & paste text below and fill in the blanks with your great tips for balancing home and online business. When you paste the code on your site you will see a text box for those you tag to use. You’ll need to enter your name and link in the appropriate places within that text box and don’t forget to include your tips too!
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