March 23, 2008

How’s This for a USP? Diamond Shreddies

Posted by Alice Seba

Diamond Shreddies Commercial

Here’s a great example of “inventing a USP” to differentiate your “old” product with your “new” one? Ha ha. Doesn’t it make you wanna go out and get some Shreddies?

Comments

2 Responses

  1. Karma on March 23rd, 2008 12:25 pm

    The funny thing is that they don’t sell Shreddies in the USA so me living in the US but being from Canada and LOVING Shreddies, can really appreciate this commercial! Thanks for the giggle!

  2. Alex Newell on March 25th, 2008 12:06 pm

    Always have had problems with USPs now I think I know why! :-)
    alex

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