Myth: If I Say No, I Might Close Some JV Doors
As your online exposure grows, it seems more and more people come out of the woodwork and as you to review/promote their products. At first, it’s flattering and easy to feel like we should respond to all those requests. After all, these people sought us out because they thought we were important enough and they may return the favor some day.
Value Your Time & Your Readers/Customers
Looking at and promoting other products obviously takes up your time, so use your wisely. You can’t possibly look at every product.
Carefully evaluate if the product is truly suitable for your audience and get a sense of the product before you agree to the next step of looking at the product more closely. If you do agree to review it and find out it’s not up to snuff, don’t be afraid to say so. Or if you just don’t have time in your schedule to consider, just say so.
After all, this is a product that you are being asked to share with your customers, your email subscribers and/or website visitors. Your relationship with them is far more important than any passing JV partner.
About: Alice Seba
Alice Seba earns a full-time online income as an entrepreneur and loves to help others achieve the same. With a focus on using content to create relationships, loyalty and results from the written word, she co-owns both a ghostwriting service and a private label content business. To get more tips for your content marketing, visit Contentrix.com - your free resource with plenty of tips and strategies.Freebies
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Andee Sellman
Hi Alice,
Completely agree with your comments.
When I first started in business, every potential customer was a good one. Meant lots and lots of wasted time with people who had no real intention of making a monetary transaction with me. Thats the thing with tyre kickers. Ask for their cheque book early and you’ll find you can’t see them for dust!!!
Alice Seba
Hi Andee,
Yes, it’s a concept that translates to customer acquisition as well. There are so many opportunities in business and there’s no way we can try to take them all. We can afford to be choosy.