Archive for the ‘Friday: Business Insider’ Category

Guest post by Angela Wills of MarketersMojo.com

As I started thinking about what to write for the Internet Marketing Sweetie blog I began thinking about what I needed to do to write a great guest blog post. Then it came to me: A guest blog post about the topic of guest blogging!

Not only do you want to guest blog for more traffic and exposure, you want to do it so well that you get invited back again and again.

7 Tips to Write Guest Blog Posts That Have Them Begging For More:

1. Know Who You’re Writing For – There’s nothing worse than a guest blogger who doesn’t understand the audience they’re writing for. If you’re not already a reader of the blog you’re guest blogging for do your homework and start reading a dozen or so posts plus comments. You could also ask the blog author who their target market is to get straight to the point.

2. Write What You Know – One of my favorite writing tips is writing about what you know. When you write from experience you won’t struggle with what to say. Just let the content flow from your fingers without censoring and edit it later.

3. Write From The Heart – I have a report called ‘Market From The HEART’ where I talk about infusing your personality into your business. When you write guest posts you have the opportunity to let a whole new audience get to know you – make sure you use that opportunity to shine through with the ‘real’ you!

4. Write on Topic – Before you write your guest post, check the blog categories to make sure you are on topic. If the blog has a tag cloud or popular posts section check that too to find out what the readers really respond to. Another tip for figuring out popular site topics is to use the Google Analytics Keyword Search Tool (link: https://adwords.google.com/select/KeywordToolExternal) and use the ‘website content’ function to find relevant keyword phrases based on the website content. Here’s a screenshot:

5. Link to Relevant Posts – If you want the blog author to appreciate your post even more, relate to other relevant posts within the blog or other materials created by the author (such as products, services or programs). For example, in the roundtable contribution I wrote yesterday (link http://www.internetmarketingsweetie.com/blog/roundtable-chat-affiliate-marketing-tips) I referenced a product of Melissa’s.

6. Set Your Post Up For Success – Ideally you want to generate traffic for the blog. Therefore, you need to do what you can to set the post up for maximum results. That would include doing keyword research, linking from your blog, emailing your list, tweeting or adding a link to your facebook account. If your blog post generates more readers, comments and/or traffic you’re much more likely to be invited back again and again.

7. Join The Conversation – Your guest blog post doesn’t end after you submit the initial piece. Many popular blogs get a number of comments. You’ll want to join in the conversation going on by posting replies and comments on your own post.

So you’ve written a great blog post and followed these steps to make sure it’s killer. What’s next? Don’t leave your new readers hanging. Let them know where they can find out more about you and your business. You could invite them to come read your blog, sign up for your RSS feed, download a free report or anything else that will add great value.

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With that being said I want to invite you to learn more about how to ‘Market From the HEART’. I’ve written a short but powerful report that covers how to be you, be honest, be ethical all while making a great living on the internet. Here’s where you can grab the report for instant download by entering your name and email: http://www.MarketersMojo.com

Love Your Business and Your Life,
Angela Wills

For the very first Business Insider post I decided to post the first of a 2 part video test that I’m doing. Basically, I’m testing out a new tool that may prove useful in supporting the “lazy affiliate marketing” lifestyle

I take you inside this tool and show you exactly what I’m doing with it. At this point, this tool is in the MAYBE category, at least until I have some stats and results (which I plan to share with you too).

But I don’t want to go into too many details here because it’s better if you just watch the video, but if you’ve got blogs that are sorely hurting for love, this may prove to be just the thing you need to give it to ‘em…practically hands-free too, gotta love that.

CLICK HERE to watch my video (don’t mind my voice, it’s a bit off as I get over this cold) and then be sure to come back and share your thoughts and questions in the comments section.