Alice’s Tech Toolbox

I am not a techy, but I realize that I need technology to help automate my business and make it easier. Here’s an inventory of my most frequently-used software and web-based software applications. I hope you’ll find this list helpful.
  • Microsoft FrontPage How I edit and create most of my web pages. Microsoft is no longer making this software, but it serves me well for the time being.For web building, I also use Mambo, WordPress, Blogger & Internet Based Family to create & manage my websites. But if you’re just starting out, you needn’t explore all the options…just start with one and run with it. HINT: The Internet Based Family is a near no-brainer way to get a site up and running, looking the way you want and with the features you want. There’s a 10-day trial too.
  • Cute FTP A super-easy and reliable FTP program for uploading and downloading files from my websites.
  • Kayako A great script for setting up and running your own customer support system.
  • MailWasher A great program for managing spam.This has been a longstanding lifesaver for me.
  • Adobe Photoshop Elements I use this for simple graphic editing and making screenshots. I don’t need a complex program because I outsource most graphic work to more competent graphic artists.
  • Microsoft Excel Well, I don’t usually create my spreadsheets, but have my assistants create reports I can look at in Excel!
  • TextPad For formatting text emails.
  • Sweetie Reader My very own RSS reader where I keep up with all my favorite feeds. This also gives me content discussion points and keeps my finger on the pulse of my market.
  • ScreenCam Generator For creating screen capture videos. These are great for creating info products, instructing your customer how to use your website and giving detailed instructions to your assistants.
  • QuickSales For my shopping cart, ad tracking, affiliate programs and mailing lists.
  • I used to use Ask Database for organizing questions that my visitors and subscribers would like answered. It’s great for content creation ideas. I have recently switched to a beta version of Easy Internet Survey that will be publicly available soon.
  • WordTracker keyword research for pay-per-click campaigns and creating optimized content for my website.
  • Audio Generator For creating streaming audio on my websites…instead of doing it the techy way.

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