A: I actually used a yearly service called Instant Attention to create those pop-ups. It allowed me to choose different styles and colors of unblockable pop-ups and I could manage everything from one place. The downfall was that it carries a $97 yearly fee, I could only do 10 pop-ups at a time and the pop-up was hosted by Instant Attention (instead of on my site).

Well, I was pleased to find out that Armand Morin has released his new software, Focus Generator that does the same thing — but it has a one-time fee and is hosted on my own site. At the time of my answering this question, I am going to be switching over to Armand’s software and make my pop-ups that way.

But yes, there are free options to create these post-it notes yourself. If you like to fiddle with code, here are a few scripts:
- Free Sticky Note Script
- Free Drop-In Content Note Box: something similar…you can see this page for an example.

I purchased Focus Generator instead of using the free option because it makes things a lot easier and quicker for me. I can control fonts, the look of my notes (there are 55 design options to choose from), where I link to and a bunch of other variables in WYSIWG (What you see is what you get) format…I don’t like messing with code and like to see what my pop-up will look like right away. I can also have Focus Generator automatically edit the HTML document I want modified instead of having to insert the code myself.

These pop-ups (by Instant Attention, Focus Generator & the free ones) can’t be blocked by any pop-up blocker that I’m aware of and they have increased my response rates dramatically. I’ve toyed around with traditional pop-ups and found my response rates declining — likely because they were being blocked by pop-up blockers. So these gave me renewed faith in using pop-ups. 

I’ve used these unblockable pop-ups to promote affiliate products with good results. I’ve also used them to grab a visitor’s attention and draw them into my copy (a trick I learned from Michel Fortin – who also reports great results with these post-it notes)…and my response rates improved greatly.

I know some people worry about using pop-ups because they are “annoying”, but the fact of the matter is that they can work wonders to your conversion rates. If a larger percentage of your audience responds to your offers…to me…that means that your target prospect is not bothered by a pop-up, but rather responds to them in the way you want them to.

Let the results speak and do what your target prospect needs to push that order button!

Alice’s Recommended Resource:
Focus Generator – One-time fee software to produce “focus-generating” and unblockable pop-ups. You can choose from 55 designs and control all the variables of your pop-up notes in a few clicks of your mouse – no coding required.